/* ==========================================================================
   Shared layout layer. Every site's theme tokens + niche art live in the
   site config (sites/<slug>.py -> THEME_CSS) and are appended after this.
   ========================================================================== */

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; scroll-padding-top: 96px; }
body {
  margin: 0;
  font-family: var(--font-body);
  font-size: 1.0625rem;
  line-height: 1.65;
  color: var(--ink);
  background: var(--bg);
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
}
img, svg { display: block; max-width: 100%; }
a { color: inherit; }
h1, h2, h3, h4 {
  font-family: var(--font-head);
  font-weight: var(--head-weight, 800);
  letter-spacing: var(--head-tracking, -0.02em);
  line-height: 1.08;
  margin: 0 0 .5em;
  color: var(--ink);
  text-wrap: balance;
}
p { margin: 0 0 1em; text-wrap: pretty; }
ul { margin: 0; padding: 0; list-style: none; }
button { font: inherit; }
:focus-visible { outline: 3px solid var(--focus, var(--accent)); outline-offset: 3px; border-radius: 4px; }

.container { width: min(1200px, 100% - 40px); margin-inline: auto; }
.sr-only { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }
.skip { position: absolute; left: 12px; top: -60px; z-index: 200; background: var(--ink); color: var(--bg); padding: 10px 16px; border-radius: 8px; }
.skip:focus { top: 12px; }

.i { width: 1.25em; height: 1.25em; flex: none; fill: none; stroke: currentColor; stroke-width: 1.75; stroke-linecap: round; stroke-linejoin: round; }

/* ---------- Buttons ---------- */
.btn {
  --_bg: var(--accent); --_fg: var(--accent-ink);
  display: inline-flex; align-items: center; justify-content: center; gap: .55em;
  padding: .95em 1.5em; border: 2px solid transparent; border-radius: var(--btn-radius, 999px);
  background: var(--_bg); color: var(--_fg);
  font-family: var(--font-btn, var(--font-body)); font-weight: 700; font-size: 1rem; line-height: 1.1;
  text-decoration: none; cursor: pointer; white-space: nowrap;
  transition: transform .18s ease, box-shadow .18s ease, background-color .18s ease;
}
.btn:hover { transform: translateY(-2px); box-shadow: 0 10px 24px -10px var(--accent-shadow, rgba(0,0,0,.35)); }
.btn .i { width: 1.1em; height: 1.1em; }
.btn--ghost { --_bg: transparent; --_fg: var(--ink); border-color: currentColor; }
.btn--ghost:hover { box-shadow: none; background: var(--surface-2); }
.btn--dark { --_bg: var(--ink); --_fg: var(--bg); }
.btn--block { width: 100%; }
.btn--lg { font-size: 1.075rem; padding: 1.05em 1.7em; }

/* ---------- Navigation ---------- */
.nav {
  position: sticky; top: 0; z-index: 100;
  background: color-mix(in srgb, var(--nav-bg, var(--bg)) 88%, transparent);
  backdrop-filter: saturate(1.4) blur(12px); -webkit-backdrop-filter: saturate(1.4) blur(12px);
  border-bottom: 1px solid transparent; transition: border-color .2s, box-shadow .2s;
}
.nav.is-scrolled { border-color: var(--line); box-shadow: 0 6px 24px -18px rgba(0,0,0,.4); }
.nav__row { display: flex; align-items: center; gap: 28px; height: 78px; }
.nav__logo { display: flex; align-items: center; flex: none; }
.nav__logo img { height: 44px; width: auto; }
.nav__links { display: flex; align-items: center; gap: 4px; margin-left: auto; }
.nav__links a {
  display: block; padding: 10px 14px; border-radius: 999px; text-decoration: none;
  font-weight: 600; font-size: .96rem; color: var(--nav-ink, var(--ink));
  transition: background-color .15s, color .15s;
}
.nav__links a:hover { background: var(--surface-2); }
.nav__links a[aria-current="page"] { color: var(--nav-active, var(--accent-strong, var(--ink))); box-shadow: inset 0 -2px 0 var(--accent); border-radius: 0; }
.nav__cta { margin-left: 8px; padding: .75em 1.2em; font-size: .95rem; }
.nav__toggle { display: none; margin-left: auto; background: none; border: 0; padding: 10px; cursor: pointer; color: var(--ink); }
.nav__toggle .i { width: 28px; height: 28px; }
.nav__panel { display: none; }

@media (max-width: 960px) {
  .nav__links, .nav__cta { display: none; }
  .nav__toggle { display: block; }
  .nav__panel {
    display: block; position: fixed; inset: 78px 0 0 0; background: var(--bg);
    padding: 24px 20px 40px; transform: translateY(-8px); opacity: 0; visibility: hidden;
    transition: opacity .2s, transform .2s, visibility .2s; overflow-y: auto;
  }
  .nav.is-open .nav__panel { opacity: 1; transform: none; visibility: visible; }
  .nav__panel a:not(.btn) {
    display: flex; justify-content: space-between; align-items: center; padding: 18px 4px;
    border-bottom: 1px solid var(--line); text-decoration: none; font-family: var(--font-head);
    font-size: 1.5rem; font-weight: var(--head-weight, 800);
  }
  .nav__panel .btn { margin-top: 28px; }
}

/* ---------- Generic layout ---------- */
.section { padding: clamp(72px, 9vw, 120px) 0; position: relative; }
.section--tight { padding: clamp(48px, 6vw, 80px) 0; }
.section--alt { background: var(--surface-2); }
.section--dark { background: var(--dark); color: var(--dark-ink); }
.section--dark h2, .section--dark h3, .section--dark h4 { color: var(--dark-ink); }
.section--dark .muted, .section--dark .sec-head p { color: var(--dark-muted); }

.eyebrow {
  display: inline-flex; align-items: center; gap: .5em;
  font-family: var(--font-mono, var(--font-body)); font-size: .8rem; font-weight: 600;
  letter-spacing: .12em; text-transform: uppercase; color: var(--eyebrow, var(--accent-strong, var(--accent)));
  margin-bottom: 18px;
}
.eyebrow .i { width: 1.1em; height: 1.1em; }
.section--dark .eyebrow { color: var(--eyebrow-dark, var(--accent)); }

.sec-head { max-width: 760px; margin: 0 auto clamp(40px, 5vw, 64px); text-align: center; }
.sec-head--left { margin-left: 0; text-align: left; margin-bottom: 24px; }
.sec-head h2 { font-size: clamp(2rem, 4.2vw, 3.1rem); }
.sec-head p { font-size: 1.15rem; color: var(--muted); margin: 0; }
.muted { color: var(--muted); }
.lead { font-size: clamp(1.1rem, 1.6vw, 1.25rem); color: var(--muted); }

.split { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(40px, 6vw, 88px); align-items: center; }
.split--wide-media { grid-template-columns: 1.15fr .85fr; }
@media (max-width: 900px) { .split, .split--wide-media { grid-template-columns: 1fr; } }

.checks { display: grid; gap: 12px; margin: 26px 0 0; }
.checks li { display: flex; gap: 12px; align-items: flex-start; font-weight: 500; }
.checks .i { color: var(--check, var(--accent-strong, var(--accent))); margin-top: .18em; stroke-width: 2.4; }

/* ---------- Hero ---------- */
.hero { position: relative; padding: clamp(40px, 6vw, 80px) 0 clamp(104px, 9vw, 120px); overflow: hidden; }
.hero__grid > *, .page-hero__grid > *, .split > * { min-width: 0; }
.hero__grid { display: grid; grid-template-columns: 1.1fr .9fr; gap: clamp(36px, 5vw, 72px); align-items: start; position: relative; z-index: 1; }
.hero h1 { font-size: clamp(2.6rem, 6vw, 4.6rem); margin-bottom: 22px; }
.hero__lead { font-size: clamp(1.1rem, 1.7vw, 1.3rem); color: var(--muted); max-width: 36em; }
.hero__actions { display: flex; flex-wrap: wrap; gap: 14px; margin-top: 32px; }
.hero__art { margin-top: 40px; }
@media (max-width: 1000px) { .hero__grid { grid-template-columns: 1fr; } }

.page-hero { padding: clamp(48px, 7vw, 96px) 0 clamp(104px, 8vw, 110px); position: relative; overflow: hidden; }
.page-hero h1 { font-size: clamp(2.5rem, 5.6vw, 4.2rem); }
.page-hero__grid { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(36px, 5vw, 72px); align-items: center; }
@media (max-width: 900px) { .page-hero__grid { grid-template-columns: 1fr; } }

/* ---------- Form card ---------- */
.form-card {
  position: relative; background: var(--surface); color: var(--ink);
  border: 1px solid var(--line); border-radius: var(--radius-lg, 22px);
  padding: clamp(24px, 3vw, 36px); box-shadow: var(--shadow-lg, 0 30px 60px -30px rgba(0,0,0,.35));
}
.form-card h2, .form-card h3 { font-size: 1.6rem; margin-bottom: 6px; }
.form-card__sub { color: var(--muted); font-size: .98rem; margin-bottom: 22px; }
.form-card__tag {
  position: absolute; top: -14px; left: 28px; padding: 6px 14px; border-radius: 999px;
  background: var(--accent); color: var(--accent-ink); font-size: .75rem; font-weight: 800;
  letter-spacing: .1em; text-transform: uppercase;
}
.form-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
.form-grid .full { grid-column: 1 / -1; }
@media (max-width: 520px) { .form-grid { grid-template-columns: 1fr; } }
.field label { display: block; font-size: .85rem; font-weight: 700; margin-bottom: 6px; }
.field input, .field select, .field textarea {
  width: 100%; font: inherit; font-size: 1rem; color: var(--ink);
  background: var(--field-bg, var(--bg)); border: 1.5px solid var(--line); border-radius: var(--field-radius, 12px);
  padding: 12px 14px; transition: border-color .15s, box-shadow .15s;
}
.field textarea { resize: vertical; min-height: 92px; }
.field input:focus, .field select:focus, .field textarea:focus {
  outline: none; border-color: var(--accent); box-shadow: 0 0 0 4px color-mix(in srgb, var(--accent) 22%, transparent);
}
.form-note { display: flex; gap: 8px; align-items: center; justify-content: center; font-size: .85rem; color: var(--muted); margin: 14px 0 0; }
.form-note .i { width: 1em; height: 1em; }
.hp { display: none; }

/* ---------- Cards ---------- */
.cards { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
.cards--2 { grid-template-columns: repeat(2, 1fr); }
.cards--4 { grid-template-columns: repeat(4, 1fr); }
@media (max-width: 1000px) { .cards, .cards--4 { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 640px) { .cards, .cards--2, .cards--4 { grid-template-columns: 1fr; } }
.card {
  position: relative; background: var(--surface); border: 1px solid var(--line);
  border-radius: var(--radius, 18px); padding: 30px 28px; transition: transform .2s, box-shadow .2s, border-color .2s;
}
.card:hover { transform: translateY(-4px); box-shadow: 0 24px 40px -28px rgba(0,0,0,.35); border-color: var(--card-hover-line, var(--accent)); }
.card h3 { font-size: 1.3rem; margin: 18px 0 10px; }
.card p { color: var(--muted); margin: 0; font-size: 1rem; }
.section--dark .card { background: var(--dark-2); border-color: var(--dark-line); }
.section--dark .card p { color: var(--dark-muted); }
.icon-tile {
  display: grid; place-items: center; width: 60px; height: 60px; border-radius: var(--icon-radius, 16px);
  background: var(--icon-bg, color-mix(in srgb, var(--accent) 14%, transparent)); color: var(--icon-ink, var(--accent-strong, var(--accent)));
}
.icon-tile .i { width: 30px; height: 30px; stroke-width: 1.6; }

/* ---------- Steps ---------- */
.steps { list-style: none; margin: 0; padding: 0; display: grid; grid-template-columns: repeat(4, 1fr); gap: 22px; counter-reset: step; }
.steps--stacked { grid-template-columns: 1fr !important; gap: 26px; }
@media (max-width: 1000px) { .steps { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 560px) { .steps { grid-template-columns: 1fr; } }
.step { position: relative; padding-top: 22px; border-top: 3px solid var(--step-line, var(--line)); }
.step::before {
  counter-increment: step; content: "0" counter(step);
  display: block; font-family: var(--font-mono, var(--font-head)); font-weight: 700; font-size: .95rem;
  color: var(--accent-strong, var(--accent)); margin-bottom: 12px; letter-spacing: .1em;
}
.step h3 { font-size: 1.25rem; margin-bottom: 8px; }
.step p { color: var(--muted); font-size: 1rem; margin: 0; }
.section--dark .step p { color: var(--dark-muted); }
.section--dark .step { border-color: var(--dark-line); }

/* ---------- Pricing ---------- */
.plan-web {
  display: grid; grid-template-columns: .9fr 1.1fr; gap: 0; background: var(--surface);
  border: 1px solid var(--line); border-radius: var(--radius-lg, 22px); overflow: hidden; margin-bottom: 28px;
}
@media (max-width: 860px) { .plan-web { grid-template-columns: 1fr; } }
.plan-web__price { padding: clamp(28px, 4vw, 48px); background: var(--plan-bg, var(--ink)); color: var(--plan-ink, var(--bg)); position: relative; overflow: hidden; }
.plan-web__price h3 { color: inherit; font-size: 1.6rem; }
.plan-web__price p { opacity: .8; }
.plan-web__list { padding: clamp(28px, 4vw, 48px); display: grid; grid-template-columns: 1fr 1fr; gap: 14px 24px; align-content: center; }
@media (max-width: 560px) { .plan-web__list { grid-template-columns: 1fr; } }
.plan-web__list li { display: flex; gap: 10px; align-items: flex-start; font-weight: 600; }
.plan-web__list .i { color: var(--check, var(--accent-strong, var(--accent))); stroke-width: 2.4; margin-top: .15em; }
.price { display: flex; align-items: baseline; gap: 6px; margin: 18px 0 22px; }
.price b { font-family: var(--font-head); font-size: clamp(3rem, 6vw, 4.2rem); line-height: 1; letter-spacing: -.03em; }
.price span { font-weight: 600; opacity: .75; }

.tiers { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; align-items: stretch; }
@media (max-width: 960px) { .tiers { grid-template-columns: 1fr; max-width: 560px; margin-inline: auto; } }
.tier {
  display: flex; flex-direction: column; background: var(--surface); border: 1px solid var(--line);
  border-radius: var(--radius-lg, 22px); padding: 34px 30px; position: relative;
}
.tier--featured { border: 2px solid var(--accent); box-shadow: 0 30px 60px -34px var(--accent-shadow, rgba(0,0,0,.4)); }
.tier__flag {
  position: absolute; top: -13px; right: 24px; background: var(--accent); color: var(--accent-ink);
  font-size: .72rem; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; padding: 6px 12px; border-radius: 999px;
}
.tier h3 { font-size: 1.35rem; margin-bottom: 6px; }
.tier > p { color: var(--muted); font-size: .98rem; margin: 0; }
.tier .price b { font-size: 2.9rem; }
.tier ul { display: grid; gap: 11px; margin: 0 0 28px; flex: 1; }
.tier li { display: flex; gap: 10px; align-items: flex-start; font-size: .98rem; }
.tier li .i { color: var(--check, var(--accent-strong, var(--accent))); stroke-width: 2.4; margin-top: .2em; }
.tier li strong { font-weight: 700; }

/* ---------- FAQ ---------- */
.faq { max-width: 860px; margin-inline: auto; display: grid; gap: 12px; }
.faq details { background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius, 16px); }
.faq summary {
  list-style: none; cursor: pointer; display: flex; justify-content: space-between; align-items: center; gap: 20px;
  padding: 22px 26px; font-family: var(--font-head); font-weight: var(--head-weight, 700); font-size: 1.12rem; letter-spacing: var(--head-tracking, 0);
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary .i { transition: transform .2s; color: var(--accent-strong, var(--accent)); }
.faq details[open] summary .i { transform: rotate(45deg); }
.faq details > div { padding: 0 26px 24px; color: var(--muted); }
.faq details > div p:last-child { margin: 0; }

/* ---------- CTA band ---------- */
.cta { position: relative; overflow: hidden; background: var(--cta-bg, var(--dark)); color: var(--cta-ink, var(--dark-ink)); padding: clamp(72px, 9vw, 120px) 0; text-align: center; }
.cta h2 { color: inherit; font-size: clamp(2.1rem, 4.6vw, 3.4rem); max-width: 18em; margin-inline: auto; }
.cta p { font-size: 1.15rem; opacity: .82; max-width: 34em; margin: 0 auto 32px; }
.cta .container { position: relative; z-index: 1; }

/* ---------- Chips ---------- */
.chips { display: flex; flex-wrap: wrap; gap: 10px; justify-content: center; }
.chip {
  display: inline-flex; align-items: center; gap: 8px; padding: 10px 16px; border-radius: 999px;
  background: var(--surface); border: 1px solid var(--line); font-size: .95rem; font-weight: 600;
}
.chip .i { width: 1em; height: 1em; color: var(--accent-strong, var(--accent)); }
.section--dark .chip { background: var(--dark-2); border-color: var(--dark-line); color: var(--dark-ink); }

/* ---------- Tabs (niche explainer widgets) ---------- */
.tabs__list { display: grid; gap: 10px; }
.tabs__btn {
  display: flex; gap: 14px; align-items: center; width: 100%; text-align: left; cursor: pointer;
  padding: 16px 18px; border-radius: var(--radius, 14px); border: 1.5px solid var(--dark-line, var(--line));
  background: transparent; color: inherit; transition: background-color .15s, border-color .15s;
}
.tabs__btn:hover { background: color-mix(in srgb, var(--accent) 8%, transparent); }
.tabs__btn[aria-selected="true"] { border-color: var(--accent); background: color-mix(in srgb, var(--accent) 12%, transparent); }
.tabs__btn b { display: block; font-family: var(--font-head); font-size: 1.05rem; }
.tabs__btn small { display: block; opacity: .7; font-size: .88rem; }
.tabs__num { font-family: var(--font-mono, var(--font-body)); font-size: .8rem; font-weight: 700; color: var(--accent); flex: none; width: 2.2em; }
.tabs__panel[hidden] { display: none; }
.specs { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; margin-top: 22px; }
.specs div { padding: 14px 16px; border-radius: 12px; background: color-mix(in srgb, currentColor 6%, transparent); }
.specs dt { font-family: var(--font-mono, var(--font-body)); font-size: .72rem; letter-spacing: .1em; text-transform: uppercase; opacity: .65; }
.specs dd { margin: 4px 0 0; font-weight: 700; }

/* ---------- Browser mockup ---------- */
.browser__bar { display: flex; align-items: center; gap: 7px; padding: 12px 14px; background: var(--surface-2); border-bottom: 1px solid var(--line); }
.browser__bar i { width: 11px; height: 11px; border-radius: 50%; background: var(--line); }
.browser__bar span { margin-left: 10px; flex: 1; font-size: .78rem; color: var(--muted); background: var(--surface); border-radius: 999px; padding: 5px 12px; font-family: var(--font-mono, var(--font-body)); }

/* ---------- Before/after compare ---------- */
.compare { --pos: 50%; position: relative; overflow: hidden; border-radius: var(--radius-lg, 18px); user-select: none; }
.compare > div svg { width: 100%; height: auto; }
.compare__after { position: absolute; inset: 0; clip-path: inset(0 0 0 var(--pos)); }
.compare__line { position: absolute; top: 0; bottom: 0; left: var(--pos); width: 3px; margin-left: -1.5px; background: #fff; pointer-events: none; box-shadow: 0 0 12px rgba(0,0,0,.5); }
.compare__line::after { content: "‹ ›"; position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%); width: 46px; height: 46px; border-radius: 50%; background: #fff; color: #111; display: grid; place-items: center; font-weight: 800; letter-spacing: .1em; box-shadow: 0 6px 18px rgba(0,0,0,.4); }
.compare input { position: absolute; inset: 0; width: 100%; height: 100%; opacity: 0; cursor: ew-resize; margin: 0; }
.compare input:focus-visible + .compare__line::after { outline: 3px solid var(--accent); outline-offset: 2px; }
.compare__tag { position: absolute; top: 16px; padding: 6px 12px; border-radius: 999px; background: rgba(0,0,0,.65); color: #fff; font-size: .78rem; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; pointer-events: none; }
.compare__tag--l { left: 16px; } .compare__tag--r { right: 16px; }

/* ---------- Interactive example-site demo (core/demo.py) ---------- */
.demo { display: grid; grid-template-columns: minmax(0, 1.55fr) minmax(0, 1fr); gap: clamp(24px, 3vw, 40px); align-items: start; }
@media (max-width: 1000px) { .demo { grid-template-columns: 1fr; } }
.demo__stage { position: sticky; top: 96px; }
@media (max-width: 1000px) { .demo__stage { position: static; } }
.mk-frame { position: relative; border-radius: 16px; overflow: hidden; background: #fff; box-shadow: 0 40px 80px -40px rgba(0,0,0,.5), 0 0 0 1px var(--line); max-width: 100%; margin-inline: auto; }
.mk-frame.is-mobile { max-width: 390px; border-radius: 30px; box-shadow: 0 40px 80px -40px rgba(0,0,0,.5), 0 0 0 10px #16181c; }
.mk-frame .browser__bar { display: flex; align-items: center; gap: 7px; padding: 10px 12px; background: var(--surface-2); border-bottom: 1px solid var(--line); }
.mk-frame .browser__bar > i { width: 11px; height: 11px; border-radius: 50%; background: var(--line); }
.mk-frame .browser__bar span { margin-left: 8px; flex: 1; min-width: 0; overflow: hidden; text-overflow: ellipsis; white-space: nowrap; font-size: .76rem; color: var(--muted); background: var(--surface); border-radius: 999px; padding: 5px 12px; }
.demo__devices { display: flex; gap: 4px; background: var(--surface); border-radius: 999px; padding: 3px; }
.demo__devices button { border: 0; background: none; padding: 5px 8px; border-radius: 999px; cursor: pointer; color: var(--muted); display: grid; place-items: center; }
.demo__devices button[aria-pressed="true"] { background: var(--ink); color: var(--bg); }
.demo__devices .i { width: 16px; height: 16px; }
.mk-viewport { height: 600px; overflow-y: auto; overscroll-behavior: contain; container-type: inline-size; position: relative; scrollbar-width: thin; }
.mk-frame.is-mobile .mk-viewport { height: 640px; }
@media (max-width: 600px) { .mk-viewport, .mk-frame.is-mobile .mk-viewport { height: 480px; } .demo__devices { display: none; } }
.demo__hint { display: flex; gap: 8px; align-items: center; justify-content: center; font-size: .88rem; color: var(--muted); margin: 14px 0 0; text-align: center; }
.demo__hint .i { color: var(--accent-strong, var(--accent)); flex: none; }

/* sample site */
.mk { --mk-radius: 10px; background: var(--mk-bg); color: var(--mk-ink); font-family: var(--mk-font, var(--font-body)); font-size: 14px; line-height: 1.5; min-height: 100%; }
.mk button { font: inherit; color: inherit; cursor: pointer; }
.mk .i { width: 1.05em; height: 1.05em; }
.mk [data-hs] { position: relative; transition: opacity .3s, filter .3s, box-shadow .3s; }
.mk.is-focus [data-hs]:not(.is-hl), .mk.is-focus .mk-hero__copy, .mk.is-focus .mk-foot, .mk.is-focus .mk-nav > * { opacity: .28; filter: grayscale(.6); }
.mk .is-hl { box-shadow: 0 0 0 3px var(--demo-hl, #ff2e74), 0 0 0 9px color-mix(in srgb, var(--demo-hl, #ff2e74) 25%, transparent); border-radius: 10px; z-index: 2; }
.mk-pin { position: absolute; top: -9px; right: -9px; z-index: 5; width: 28px; height: 28px; border-radius: 50%; border: 2px solid #fff; background: var(--demo-hl, #ff2e74); color: #fff !important; font-weight: 800; font-size: 13px; line-height: 1; display: grid; place-items: center; box-shadow: 0 4px 12px rgba(0,0,0,.35); animation: mkPulse 2.2s infinite; }
.mk-pin:hover { transform: scale(1.12); }
@keyframes mkPulse { 0%, 100% { box-shadow: 0 4px 12px rgba(0,0,0,.35), 0 0 0 0 color-mix(in srgb, var(--demo-hl, #ff2e74) 55%, transparent); } 60% { box-shadow: 0 4px 12px rgba(0,0,0,.35), 0 0 0 10px transparent; } }
.mk-top { display: flex; align-items: center; gap: 16px; padding: 7px 16px; background: var(--mk-dark); color: var(--mk-dark-ink); font-size: 12px; }
.mk-top .mk-pin { top: 2px; right: auto; left: 50%; }
.mk-call { display: inline-flex; gap: 6px; align-items: center; background: none; border: 0; padding: 0; font-weight: 800; color: var(--mk-accent-2, var(--mk-dark-ink)) !important; }
.mk-top__area, .mk-top__rate { display: inline-flex; gap: 5px; align-items: center; opacity: .85; }
.mk-top__rate { margin-left: auto; }
.mk-stars { color: #f5b400; letter-spacing: 1px; }
.mk-nav { display: flex; align-items: center; gap: 14px; padding: 12px 16px; background: var(--mk-surface); border-bottom: 1px solid color-mix(in srgb, var(--mk-ink) 10%, transparent); transition: opacity .3s; position: sticky; top: 0; z-index: 4; }
.mk-logo { display: inline-flex; align-items: center; gap: 8px; background: none; border: 0; padding: 0; font-family: var(--mk-head); font-weight: 800; font-size: 16px; margin-right: auto; }
.mk-logo .i { width: 26px; height: 26px; padding: 4px; border-radius: 8px; background: var(--mk-accent); color: var(--mk-accent-ink); }
.mk-nav nav { display: flex; gap: 2px; }
.mk-nav nav button { background: none; border: 0; padding: 6px 9px; border-radius: 6px; font-weight: 600; font-size: 13px; }
.mk-nav nav button:hover { background: color-mix(in srgb, var(--mk-ink) 7%, transparent); }
.mk-burger { display: none; }
.mk-btn { display: inline-flex; align-items: center; justify-content: center; gap: 6px; border: 2px solid var(--mk-accent); background: var(--mk-accent); color: var(--mk-accent-ink) !important; padding: 10px 16px; border-radius: var(--mk-radius); font-weight: 800; font-size: 13.5px; }
.mk-btn--sm { padding: 7px 12px; font-size: 12.5px; }
.mk-btn--ghost { background: transparent; color: inherit !important; border-color: currentColor; }
.mk-btn--block { width: 100%; }
.mk-hero { display: grid; grid-template-columns: 1.1fr .9fr; gap: 22px; align-items: center; padding: 28px 18px; background: var(--mk-hero); color: var(--mk-hero-ink, var(--mk-ink)); }
.mk-hero__copy { transition: opacity .3s; }
.mk-kicker { display: inline-block; font-size: 11px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; color: var(--mk-accent-2, var(--mk-accent)); margin-bottom: 8px; }
.mk-h1 { font-family: var(--mk-head); font-weight: 800; font-size: 28px; line-height: 1.05; margin: 0 0 10px; letter-spacing: -.01em; }
.mk-sub { opacity: .85; margin: 0 0 16px; }
.mk-actions { display: flex; flex-wrap: wrap; gap: 8px; }
.mk-form { background: var(--mk-surface); color: var(--mk-ink); border-radius: calc(var(--mk-radius) + 4px); padding: 16px; display: grid; gap: 8px; box-shadow: 0 20px 40px -20px rgba(0,0,0,.45); }
.mk-form__t { font-family: var(--mk-head); font-weight: 800; font-size: 16px; margin: 0; }
.mk-form label { display: grid; gap: 3px; font-size: 11.5px; font-weight: 700; }
.mk-form input, .mk-form select { font: inherit; font-size: 13px; padding: 7px 9px; border-radius: 6px; border: 1px solid color-mix(in srgb, var(--mk-ink) 18%, transparent); background: var(--mk-bg); color: var(--mk-ink); width: 100%; }
.mk-form small { display: flex; gap: 5px; align-items: center; justify-content: center; font-size: 11px; opacity: .7; }
.mk-sec { padding: 24px 18px; }
.mk-h2 { font-family: var(--mk-head); font-weight: 800; font-size: 20px; margin: 0 0 14px; }
.mk-svcs { display: grid; grid-template-columns: repeat(3, 1fr); gap: 10px; }
.mk-svc { text-align: left; background: var(--mk-surface); border: 1px solid color-mix(in srgb, var(--mk-ink) 12%, transparent); border-radius: var(--mk-radius); padding: 12px; display: grid; gap: 4px; transition: transform .15s, border-color .15s; }
.mk-svc:hover { transform: translateY(-2px); border-color: var(--mk-accent); }
.mk-svc__ic { width: 30px; height: 30px; border-radius: 8px; display: grid; place-items: center; background: color-mix(in srgb, var(--mk-accent) 18%, transparent); color: var(--mk-accent-deep, var(--mk-ink)); }
.mk-svc b { font-size: 13.5px; }
.mk-svc small { font-size: 11.5px; opacity: .75; line-height: 1.4; }
.mk-svc em { font-style: normal; font-size: 11.5px; font-weight: 800; color: var(--mk-accent-deep, var(--mk-ink)); }
.mk-feature { background: color-mix(in srgb, var(--mk-ink) 4%, var(--mk-bg)); }
.mk-pick { display: grid; gap: 12px; }
.mk-pick__preview { display: grid; grid-template-columns: 150px 1fr; gap: 14px; align-items: center; background: var(--mk-surface); border-radius: var(--mk-radius); padding: 12px; }
.mk-pick__art { height: 110px; border-radius: 8px; transition: background .3s, filter .3s; }
.mk-pick__preview b { font-family: var(--mk-head); font-size: 16px; }
.mk-pick__preview p { margin: 4px 0 0; font-size: 12.5px; opacity: .8; }
.mk-pick__opts { display: flex; flex-wrap: wrap; gap: 6px; }
.mk-pick__opts button { border: 1.5px solid color-mix(in srgb, var(--mk-ink) 20%, transparent); background: var(--mk-surface); padding: 6px 12px; border-radius: 999px; font-size: 12.5px; font-weight: 700; }
.mk-pick__opts button[aria-pressed="true"] { background: var(--mk-ink); color: var(--mk-bg) !important; border-color: var(--mk-ink); }
.mk-quotes { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; }
.mk-quotes blockquote { margin: 0; background: var(--mk-surface); border-radius: var(--mk-radius); padding: 12px; border: 1px solid color-mix(in srgb, var(--mk-ink) 10%, transparent); }
.mk-quotes p { margin: 4px 0 6px; font-size: 12.5px; }
.mk-quotes cite { font-style: normal; font-size: 11.5px; font-weight: 700; opacity: .7; }
.mk-badges { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 12px; }
.mk-badges li { display: inline-flex; gap: 5px; align-items: center; font-size: 11.5px; font-weight: 700; padding: 5px 10px; border-radius: 999px; background: color-mix(in srgb, var(--mk-accent) 16%, transparent); }
.mk-chips { display: flex; flex-wrap: wrap; gap: 6px; }
.mk-chips button, .mk-other button { display: inline-flex; gap: 4px; align-items: center; border: 1px solid color-mix(in srgb, var(--mk-ink) 18%, transparent); background: var(--mk-surface); border-radius: 999px; padding: 5px 11px; font-size: 12px; font-weight: 600; }
.mk-chips button:hover, .mk-other button:hover { border-color: var(--mk-accent); }
.mk-foot { display: flex; flex-wrap: wrap; gap: 14px; align-items: center; padding: 16px 18px 20px; background: var(--mk-dark); color: var(--mk-dark-ink); font-size: 12px; transition: opacity .3s; }
.mk-foot button { background: none; border: 0; font-weight: 800; color: var(--mk-accent-2, var(--mk-dark-ink)) !important; padding: 0; }
.mk-foot span { opacity: .7; margin-left: auto; }
.mk-crumb { padding: 12px 18px; font-size: 12px; opacity: .8; }
.mk-crumb button { background: none; border: 0; padding: 0; text-decoration: underline; }
.mk-svcpage { padding: 8px 18px 28px; }
.mk-points { display: grid; gap: 6px; margin: 4px 0 16px; }
.mk-points li { display: flex; gap: 8px; align-items: center; font-weight: 600; }
.mk-points .i { color: var(--mk-accent-deep, var(--mk-accent)); }
.mk-other { margin-top: 18px; font-size: 12px; display: flex; flex-wrap: wrap; gap: 6px; align-items: center; }
.mk-sticky { display: none; }
.mk-toast { position: absolute; right: 14px; bottom: 14px; left: auto; max-width: 290px; z-index: 10; background: #111; color: #fff; border-radius: 12px; padding: 12px 14px; font-size: .86rem; line-height: 1.45; box-shadow: 0 20px 40px -12px rgba(0,0,0,.6); transform: translateY(20px); opacity: 0; transition: .3s; pointer-events: none; border-left: 4px solid var(--demo-hl, #ff2e74); }
.mk-toast.is-on { transform: none; opacity: 1; }
.mk-toast b { display: block; font-size: .95rem; margin-bottom: 2px; }
.mk-toast small { display: block; opacity: .7; margin-top: 4px; }
.mk-frame.is-mobile .mk-toast { left: 14px; bottom: 76px; }

/* narrow (phone) layout of the sample site, via container query */
@container (max-width: 600px) {
  .mk-top__area, .mk-top__rate { display: none; }
  .mk-top { justify-content: center; }
  .mk-nav nav, .mk-nav .mk-btn--sm { display: none; }
  .mk-burger { display: grid; }
  .mk-burger .i { width: 22px; height: 22px; }
  .mk-hero { grid-template-columns: 1fr; padding: 20px 14px; }
  .mk-h1 { font-size: 24px; }
  .mk-svcs { grid-template-columns: 1fr 1fr; }
  .mk-quotes { grid-template-columns: 1fr; }
  .mk-pick__preview { grid-template-columns: 100px 1fr; }
  .mk-pick__art { height: 90px; }
  .mk-sec { padding: 20px 14px; }
  .mk .mk-sticky { display: grid; grid-template-columns: 1fr 1.4fr; gap: 8px; position: sticky; bottom: 0; z-index: 6; padding: 10px; background: var(--mk-surface); border-top: 1px solid color-mix(in srgb, var(--mk-ink) 12%, transparent); box-shadow: 0 -8px 20px -10px rgba(0,0,0,.3); }
  .mk-sticky > button:not(.mk-pin) { border: 2px solid var(--mk-ink); background: var(--mk-surface); border-radius: var(--mk-radius); padding: 10px; font-weight: 800; display: inline-flex; gap: 6px; align-items: center; justify-content: center; }
  .mk-sticky > button.is-main { background: var(--mk-accent); border-color: var(--mk-accent); color: var(--mk-accent-ink) !important; }
  .mk .mk-sticky .mk-pin { top: -12px; right: 8px; }
  .mk .mk-sticky.is-hl { box-shadow: 0 0 0 3px var(--demo-hl, #ff2e74), 0 -8px 24px -6px color-mix(in srgb, var(--demo-hl, #ff2e74) 50%, transparent); border-radius: 0; }
}
@container (max-width: 380px) { .mk-svcs { grid-template-columns: 1fr; } }

/* explainer panel */
.demo__panel { background: var(--surface); border: 1px solid var(--line); border-radius: var(--radius-lg, 20px); padding: 22px; }
.section--dark .demo__panel { color: var(--ink); }
.demo__progress { display: grid; grid-template-columns: 1fr auto; gap: 8px 12px; align-items: center; margin-bottom: 16px; font-size: .9rem; }
.demo__progress span { font-weight: 700; }
.demo__progress b { font-size: .82rem; color: var(--muted); }
.demo__progress div { grid-column: 1 / -1; height: 6px; border-radius: 99px; background: var(--surface-2); overflow: hidden; }
.demo__progress div i { display: block; height: 100%; width: 0; background: var(--demo-hl, #ff2e74); transition: width .4s; }
.demo__list { list-style: none; margin: 0 0 18px; padding: 0; display: grid; gap: 6px; }
.demo__item { display: flex; align-items: center; gap: 12px; width: 100%; text-align: left; background: none; border: 1px solid var(--line); border-radius: 12px; padding: 11px 12px; cursor: pointer; color: var(--ink); transition: border-color .15s, background-color .15s; }
.demo__item:hover { border-color: var(--demo-hl, #ff2e74); }
.demo__item b { flex: 1; font-size: .98rem; }
.demo__item > .i { color: var(--muted); transition: transform .2s; }
.demo__item[aria-expanded="true"] { border-color: var(--demo-hl, #ff2e74); background: color-mix(in srgb, var(--demo-hl, #ff2e74) 7%, transparent); }
.demo__item[aria-expanded="true"] > .i { transform: rotate(45deg); }
.demo__num { width: 26px; height: 26px; flex: none; border-radius: 50%; display: grid; place-items: center; font-size: .8rem; font-weight: 800; background: var(--surface-2); color: var(--ink); }
.demo__item[aria-expanded="true"] .demo__num, .demo__item.is-seen .demo__num { background: var(--demo-hl, #ff2e74); color: #fff; }
.demo__body { display: none; padding: 10px 6px 6px 50px; font-size: .95rem; color: var(--muted); }
.demo__item[aria-expanded="true"] + .demo__body { display: block; }
.demo__body p { margin: 0 0 8px; }
.demo__why { display: flex; gap: 8px; align-items: flex-start; color: var(--ink); background: var(--surface-2); border-radius: 10px; padding: 9px 11px; font-size: .9rem; }
.demo__why .i { color: var(--demo-hl, #ff2e74); flex: none; margin-top: .15em; }

/* ---------- Prose (about) ---------- */
.prose { max-width: 740px; margin-inline: auto; font-size: 1.12rem; }
.prose h2 { font-size: clamp(1.7rem, 3vw, 2.3rem); margin-top: 1.6em; }
.prose p { color: var(--muted); }
.prose strong { color: var(--ink); }

.stat-row { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
@media (max-width: 700px) { .stat-row { grid-template-columns: 1fr; } }
.stat { padding: 26px; border-radius: var(--radius, 18px); background: var(--surface); border: 1px solid var(--line); }
.stat b { display: block; font-family: var(--font-head); font-size: 2.4rem; line-height: 1; margin-bottom: 8px; color: var(--accent-strong, var(--accent)); }
.stat span { color: var(--muted); font-size: .98rem; }

/* ---------- Footer ---------- */
.footer { background: var(--footer-bg, var(--dark)); color: var(--footer-ink, var(--dark-muted)); padding: 80px 0 36px; font-size: .98rem; }
.footer__grid { display: grid; grid-template-columns: 1.5fr 1fr 1fr; gap: 48px; }
@media (max-width: 800px) { .footer__grid { grid-template-columns: 1fr; gap: 36px; } }
.footer__logo img { height: 46px; width: auto; margin-bottom: 20px; }
.footer h4 { color: var(--dark-ink); font-size: .85rem; letter-spacing: .12em; text-transform: uppercase; font-family: var(--font-mono, var(--font-body)); margin-bottom: 18px; }
.footer ul { display: grid; gap: 10px; }
.footer a { text-decoration: none; }
.footer a:hover { color: var(--dark-ink); text-decoration: underline; }
.footer__bottom { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 12px; margin-top: 56px; padding-top: 26px; border-top: 1px solid var(--dark-line); font-size: .88rem; }

/* ---------- Reveal ---------- */
.js .reveal { opacity: 0; transform: translateY(18px); transition: opacity .6s ease, transform .6s ease; }
.js .reveal.is-in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .js .reveal { opacity: 1; transform: none; transition: none; }
  *, *::before, *::after { animation-duration: .01ms !important; animation-iteration-count: 1 !important; transition-duration: .01ms !important; }
}

/* ===== Scalp Ink Marketing theme ===== */

:root {
  --bg: #f5f0ea; --surface: #fffcf8; --surface-2: #ebe2d8; --line: #ddd1c3;
  --ink: #141414; --muted: #585450;
  --accent: #c47a45; --accent-ink: #141414; --accent-strong: #8a4a1f; --accent-shadow: rgba(196,122,69,.5);
  --dark: #141414; --dark-2: #1e1d1c; --dark-line: #34312e; --dark-ink: #f5f0ea; --dark-muted: #cfc6bc; --footer-ink: #cfc6bc; --footer-bg: #0d0d0d;
  --font-head: "Syne", system-ui, sans-serif; --font-body: "Figtree", system-ui, sans-serif; --font-mono: "Figtree", sans-serif;
  --head-weight: 800; --head-tracking: -0.035em;
  --radius: 14px; --radius-lg: 20px; --btn-radius: 999px; --field-radius: 10px; --icon-radius: 50%;
  --icon-bg: #141414; --icon-ink: #e2a878;
  --plan-bg: #141414; --step-line: #141414;
}
.smp h1 { font-size: clamp(1.5rem, 3.4vw, 2.6rem); line-height: 1.04; letter-spacing: -0.05em; }
.smp h1 .hl { color: #8a4a1f; }
.sec-head h2 { font-size: clamp(1.9rem, 3.8vw, 2.9rem); }
.card h3, .tier h3 { font-size: 1.2rem; letter-spacing: -.02em; }
.faq summary { font-size: 1.05rem; }
.eyebrow { font-weight: 700; letter-spacing: .16em; }
.section--dark .eyebrow { color: #e2a878; }
.btn { font-weight: 700; }
.hero, .page-hero { background: url(/images/skin.svg), radial-gradient(900px 480px at 85% 0, #fffaf4, transparent 70%), var(--bg); }
.section--dark, .cta { background: url(/images/stipple-dark.svg), var(--dark); }
.section--dark .icon-tile { background: #2a2826; }
.tier--featured { border-color: #141414; box-shadow: 0 30px 60px -30px rgba(0,0,0,.4); }
.tier__flag { background: #141414; color: #e2a878; }
.stat b { color: #141414; }

/* crown-view head (CSS mask) with follicle stipple behind the hero form */
.hero__head { position: relative; padding-top: 88px; }
.hero__head::before { content: ""; position: absolute; z-index: -1; width: 104%; aspect-ratio: 400 / 480; left: -2%; top: 0;
  background: url(/images/stipple.svg) 0 0 / 90px, radial-gradient(circle at 50% 35%, #ecd9c6, #d9bfa6);
  -webkit-mask: url(/images/mask-head.svg) center top / contain no-repeat; mask: url(/images/mask-head.svg) center top / contain no-repeat; }
@media (max-width: 1000px) { .hero__head { padding-top: 0; } .hero__head::before { display: none; } }

/* hairline-fade halftone divider (SVG mask): colored like the NEXT section */
.fade { height: 48px; margin-top: -47px; position: relative; z-index: 1; background: var(--bg); pointer-events: none;
  -webkit-mask: url(/images/mask-fade.svg) 0 0 / 48px 48px repeat-x; mask: url(/images/mask-fade.svg) 0 0 / 48px 48px repeat-x; }
.fade--dark { background: var(--dark); }
.fade--alt { background: var(--surface-2); }

/* treatment picker */
.treat { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(32px, 5vw, 64px); align-items: center; }
@media (max-width: 900px) { .treat { grid-template-columns: 1fr; } }
.treat__art { max-width: 460px; width: 100%; margin-inline: auto; }
.treat__art .tx { opacity: 0; transition: opacity .4s; }
.treat__art .tx.is-on { opacity: 1; }
.treat .tabs__btn { background: #1e1d1c; }
.treat .tabs__btn .i { width: 24px; height: 24px; color: #e2a878; flex: none; }
.treat .tabs__btn small { opacity: .85; }
.treat__panel h3 { font-size: 1.5rem; margin-top: 24px; }
.treat__panel p { color: #ddd5cc; font-size: 1.05rem; }
.treat .specs div { background: #2a2826; }

.svc .card { padding: 22px; }
.svc .card h3 { font-size: 1.05rem; margin-top: 14px; }
.svc .card p { font-size: .95rem; }
.svc .icon-tile { width: 48px; height: 48px; }
.svc .icon-tile .i { width: 24px; height: 24px; }

.plan-web__price::after { content: ""; position: absolute; right: -40px; bottom: -60px; width: 220px; aspect-ratio: 400 / 480; opacity: .5;
  background: url(/images/stipple.svg) 0 0 / 80px, #d9bfa6; -webkit-mask: url(/images/mask-head.svg) center / contain no-repeat; mask: url(/images/mask-head.svg) center / contain no-repeat; }
.plan-web__price > * { position: relative; z-index: 1; }

/* local vs national */
.reach { display: grid; grid-template-columns: 1fr 1fr; gap: 22px; }
@media (max-width: 800px) { .reach { grid-template-columns: 1fr; } }
.reach > div { background: var(--surface); border: 1px solid var(--line); border-radius: 20px; padding: 32px; }
.reach h3 { font-size: 1.5rem; margin: 16px 0 8px; }
.reach p { color: var(--muted); }

/* SEO: halftone circle map */
.dotmap { position: relative; max-width: 470px; width: 100%; margin-inline: auto; }
.dotmap__card { position: absolute; right: -4%; bottom: 6%; background: #fffcf8; border: 1px solid var(--line); border-radius: 14px; padding: 12px 16px; box-shadow: 0 20px 40px -24px rgba(0,0,0,.45); font-size: .88rem; max-width: 240px; }
.dotmap__card b { display: block; font-family: var(--font-head); font-size: 1rem; letter-spacing: -.02em; }
.dotmap__card small { color: #8a4a1f; font-weight: 700; letter-spacing: .08em; }
@media (max-width: 560px) { .dotmap__card { right: 0; bottom: 0; } }

.chat { background: var(--dark-2); border: 1px solid var(--dark-line); border-radius: var(--radius-lg); padding: 24px; display: grid; gap: 14px; }
.chat__q, .chat__a { padding: 14px 18px; border-radius: 16px; max-width: 88%; font-size: .98rem; }
.chat__q { justify-self: end; background: #c47a45; color: #141414; font-weight: 600; border-bottom-right-radius: 4px; }
.chat__a { background: #2a2826; color: var(--dark-ink); border-bottom-left-radius: 4px; }
.chat__a mark { background: none; color: #e2a878; font-weight: 700; }
.chat__meta { font-size: .74rem; font-weight: 700; letter-spacing: .14em; text-transform: uppercase; color: var(--dark-muted); display: flex; gap: 8px; align-items: center; }
.chat__meta .i { color: #e2a878; }